Dedham Savings
Here for the Journey, brand campaign
For Dedham Savings the goal was simple: create a campaign that reflects what this deep rooted, personable bank is all about.
Art Director: Jillian Pacheco
Sr. Copywriter: Lauren Beader
Copywriter: Ivy Pepin
Then & now
The basis of this campaign came from using real customer photos (& a few from our team) to create a visual story giving a glimpse at life. Big or small, Dedham Savings is here for it.
Social content
Customer testimonials
To keep real customers at the forefront of the campaign in we created customer testimonials to share stories of their past, present & future with Dedham Savings.